Be Bright Be Seen 2025

At kmfm, we’re proud once again to be bringing the Be Bright Be Seen campaign to Kent and Medway – helping to keep children and communities safer during the darker months.

As the days get shorter, it’s more important than ever to make sure children are visible on the roads, whether they’re walking, cycling, or travelling in the car.

Together with Kent County Council, Medway Council, and Specsavers Medway, we’re raising awareness of road safety and the simple steps that make a big difference – from wearing reflective clothing to checking your lights are working.

Last year was our biggest Be Bright Be Seen campaign yet, with record requests for reflective items. This year, we’ll once again be delivering over 33,500 free reflective items to schools, clubs, and youth groups across Kent and Medway.

Click on your council area below to register your school, class, club, or youth group.

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To give your group the best chance of being chosen to receive a donation this year, please select the correct council area above and follow the instructions carefully when submitting your request.